GDCOMM 2009 ShowBlog: April 2009

Re: light trap post, made a v. quick model to check it will actually work, and it does. Attached pic (please excuse quality, hard to take a picture through a tiny hole into a dark box!) shows before the trap is clad in black - the only light is in the exit to the corridor. Once I covered the light trap in black felt, there was absolutely no light let through at all. Success! Getting samples of blackout twill asap. - Kate

light trap

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light trap 3m high (same as drapes) entrances and trap 120cm wide

above shows inside view where trap will go.

right and left turn

or double back

outside cargo door becomes main entrance

DVD Duplication

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1000 DVD's duplicated, printed, packaged in card wallets and delivered.
Turn around is a week.

£580!

kenny (updated)

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Kenny (textiles tech) and I were playing around with projection on fabric. He has a mimaki printer that can print onto various linens, cottons and silks at A0 width. Just checking to see how well it would respond holding a projected image or for show printing.

(prices are £12.50 a metre for georgette and cotton at £7.50 a metre - hes booked up now until showtime). Also looking at costs with him for show drapes but its not econominally viable to use these better quality materials.

mssge. from Danilelle

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(USB sticks vs. DVD )

I've been looking into DVD duplication which is looking far more cost effective than usbs. I've been looking at runs of 500-1000, silk screen printed DVD's with printed card wallets. Is that too many?

It costs the same to do 1000 as it does to do 500 in most cases. Cheapest so far at 1000 units @ £700 inc. VAT, delivery, etc. however 2 week turnaround. Quicker is available but more expensive.

Still waiting for companies to get back to me. Watch this space.

Danielle

balloons start

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started on ballooons (I know its not my job just now but just wanted to see if the concept would work). Heres a weather balloon which more the size we are after..

Heres a 36" paddle balloon which is the largest most hight street shop do - its not tuff so may burst - just testing in my room for translucency with light and to see if it goes down this week. Couldnt blow it up to 36" as it felt very stretched at 26" below..

these are 4.99 each but with a bulk discount would be much less. This is a highstreet price which includes helium so its way off.

Does let light through - but enough light for the vitrines? or do they need localised pendant lighting as well?

//

update from julia..

I've found a company called Kent Balloons, www.kentballoon.co.uk, they offer 36" balloons at £1.54 each+ VAT. I called and they said they could offer us 200 at a 10% discount, which is definitely the best offer I've found so far. The black ones they offer are 12p more expensive. For 200 white ones it looks to be roughly £320 (inc VAT inc & discount). No companies seem willing to send out a sample of more than 1 balloon, I'm going to contact a few different companies and see if we can get 10 balloons or so together from different companies for the test on the 5th,

Jules

Drapes - Ikea and more

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Been looking at options for the drapes - the main issue seems to be that we need them to be very long (4m/3.5m/2.7m depending on how low the balloons are). Spaces to be covered are 21m, 24m (with some leeway for the door) and 11m (the 'wall' being created in the corner). I've given the full details below and estimated prices to the largest measurements, looks like by far the cheapest would be the first Ikea option.

IKEA:

Best option seems to still be Lill curtains - they're basically very fine polyester netting but the light bounces off them pretty well, the opacity improves if you let them bunch up or layer them so could allow extra.

£2.93 for 2-pack, 280x300cm = approx £30 if we were using just one layer, so probably £50 if we're layering them.

Vivan - bright white, cotton, quite rough-looking but more opaque. £6.84 for 2-pack, 145x300cm = approx £130 total.

Wilma - more transparent than Vivan, smoother, cotton. £11.73 for 2-pack, 145x300cm = approx £220.

Sarita - organza-like, doesn't hang nearly as well but has a great sheen, might work if stretched out. Oddly they don't do the curtains in white but it comes on a roll at £2.53/m for 150cm width. Works out v. expensive - using a height of about 3m it'd be £280.

Panels: they say these need a specific top/bottom rail but could probably be fixed over wires and weighted down, otherwise fixings are £3.91 per panel. Dimensions: 60x300cm - very narrow so might not be suitable for the whole thing but maybe for the 11m wall? The only plain ones were Anno Tupplur £7.82 which acts as blackout, or Flyn Lill £1.36, there weren't any examples hanging up but assuming it's similar to the Lill curtains.

Couple of other things... Tupplur blackout comes in lots of sizes up to 200x195cm for £19.56, roller blind were all far too short, cable+clip sets for curtains come in packs of 5m for £7.82.

OTHER:

Called lots of scenic/theatre stockists... scenic gauze is far too expensive, most just have regular muslin on the roll, which will work out v. expensive since at 150cm width you'd need 3m just to get the size of one of the Ikea curtains. Same goes for organza/taffeta/voile in fabric stores.

Brodie and Middleton stock back projection fabric @ £.20.35/m for 520cm width, also bolton twill blackout @ £5.22/m for 122cm width.

Also in case we wanted to do the frosted door idea, Flints stock frost film 2mx1m £15, frost varnish 300ml £7.24, frost spray £4.98.

wrap

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car wrap - what we are doing with our plinths this year in black and/or mirror.. research happening now..

3m official site..

wrap a building..

starting to look at layout

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Early look at possible layouts, this one featuring a showreel area at the back
(click to enlarge images)

show features

1. bespoke folios will need to be lighter to hold with a sample image dust jacket (inside vinyl cover)
2. USB memory sticks with showreel, web links & work again
3. sub a4 glossy look book fmp project by oliver meikle will contain images from shoots, student work samples & student dissertation extracts.
4. re-using some of the cases from last year: applying different finishes
5. full black out and light trap
6. interactive image viwer (wall-based touch screen) was on floor blocks last year
7. bus. cards - image content tbc
8. photo wall from live projects or studio shoots
9. websites and work in progress reels on 6-8 computers plus
10. installations, objects & printed material (and books)
11. large showreel plus extended showings in lecture theatre
12. possible central lighting feature/signage tbc
13. oversize balloon lighting diffusion tbc after test. (still have last years lighting otherwise)
colours as image below with the addition of black for the darker areas.
14. student photoshoot - art direction under discussion
15. use of either drapes to unify space and give light and shade for projection or a grid system made from square cross-section steel or similar (under review).

point of view graphics

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simple idea - been around a while but here with some modifications..
using a data projector - project a message/graphic over a 3d space. Now paint or apply vinyl to the areas where the projection hits. When the viewer/visitor stands where the projector stood the image makes sense, otherwise it looks like odd shapes or urban camouflage. Multiple views could be used all at once with different colour codes for each pint of view/image.

Examples and tests.. (ignore the subject material foregrounds or backgrounds - just proof of concept).

Business cards etc

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Just something I brought up in the last show meeting, the pantone swatch style business cards. This has now been influencing my designs for the 'Look Book' and the spectrum idea is influencing the headline type in the book. These are quick roughs of the cards though;

And in detail to further distinguish them the colour code from the colour itself:

another test for splitting space up

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2 tests here, fairly off-the-wall idea. building theatrical viewing areas for show content. Each booth could have projection, set, pure fantasy, images of the class, 3d objects. 2 places either along the long angle side or in front of the side wall which has just breeze blocks anyway so not loosing mounting space.

posts round-up

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Gerwald Rockenschaub 2

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Gerwald Rockenschaub artwork displayed against a grey wall - effective when most graphic layouts seem to be based out of white.

Gerwald Rockenschaub

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Gerwald Rockenschaub: graphic colour, curtains, division
source: Artnet Magazin

rice identity & luminodot

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Arroz de festa. Visual Identity

The greatest challenge of this job was to turn something as mundane as rice into a symbol of sophistication and industriousness. We designed highly intricate, delicate patterns, with a handmade look for caterering company Arroz de Festa (the company’s name literally means Party Rice, a Brazilian idiom that refers to someone who is always around). Rice as an element references the brand name and pays a tribute to the values of simplicity and casualness. Just as the caterers’ chef believes rice can be used in several recipies, from entrées to dessert, our proposal is that the patterns be present in every instance of the brand’s contact with consumers: from staff uniforms and packaging to the automobile in which food is delivered.